About Cashflow Reviver
Meet the “FOUR HELPSMEN”, creators of the system…
Four business owners have joined forces to bring you this unique and easy to follow system to recover your outstanding money.
That’s a combined 102+ years of business street smarts you get to leverage off!!!
Not the Four Horsemen, but rather the Four Helpsmen because they have your interests at heart and love nothing more than to lend a hand to
fellow business owners.
Let’s meet them…
Creators 1 and 2
Carl Smith and Mark Selbst
For over 28 years we ran a business out of Melbourne that supplied 5,683+ mechanics all over Australia with Change Over Cylinder Heads.
We sold the business in April of 2013 and took a break for a while before moving onto other projects. It’s taken some time to work out what we wanted to do but one thing is clear… we want to help more business owners. So we reflected on our success at All Heads and it came down to this…
“Helpsmen” #1 and #2
Carl Smith (L) and Mark Selbst (R)
Strong cashflow
Yes, one of the keys to our success was our ability to maintain our cash.
It wasn’t always like this… but we LEARNED what worked in terms of getting them to pay.
You see Cashflow Reviver is one of many business initiatives developed during a period of rapid change imposed on our automotive manufacturing business.
To guarantee our cylinder head manufacturing business, not only survived the chaotic changes forced on the Australian Automotive industry, but finished on top.
We reinvented the entire business process, developing our own innovative and flexible sales, marketing and production computer systems which gave us the edge over our competition.
We're proud to say that as a result, our business All Head Services became an internationally recognised business strategists, winning a number of awards for our marketing and business building strategies.
You can appreciate that during a time of rapid change there’s nothing more important to business than collecting cash!
[Note: More than 80% of business failures relate to lack of cash flow, not a lack of sales.” Dunn & Bradstreet]
Like most Australian businesses our old debt collecting system was an embarrassment!
You know how it is? One of those processes that “sort of works” so it gets ignored and it’s no wonder
customers didn’t pay on time.
There is absolutely No Reason and No Incentive for a customer to stop what he’s doing and pay your account!
Your customer knows he can ignore your letter and wait... knowing that another 30 days will go by before the next piece of paper arrives in his In Box.
So we put our heads together and used our marketing experience to build our own Reliable Accounts Receivables Collection System!
• Which would be fun for everyone to use
• Offer our customers a reason (an incentive) to pay on time
• Help contain our total accounts receivable to a much lower level and inject much needed cash back into our business.
• A system that would change the relationship with our customers from one of begging for our hard-earned money, to one where our customers were happy to give our account preferential treatment.
• A system that was predictable, effective, simple to use and easy to train new staff
The result... a Proven, Reliable and Effective Accounts Receivable Collection System that our staff loved to use!
The Proof.... Instead of taking an average 53 days to collect our cash, we collected our
✓ 30 Day Accounts in … 27.7 days
✓ 14 Day Accounts in …17.9 days
✓ 7 Day Accounts in … 7.1 days
Not bad, hey?
And now we’ve made the system available to others like you so you too can quickly and easily “revive your cash”!!
“Brilliant”
To think that someone would go to such a strategy to get their bills paid I think is brilliant. What a great inspiration and of course a great incentive for us, you would be mad not to pay on time
Creators 3 and 4
Steve Plummer and Colin Cooper
Combine the experience of Carl and Mark with these two underground marketing experts and it’s little wonder Cashflow Reviver is fast becoming the ‘go to’ system for small businesses.
Steve is a master in the art of sales language and has consulted to and written promotions for just about every type of business from start-ups to major national speaker tours and even an ASX listed top 200 company. A gifted and intuitive teacher he loves nothing more than mentoring others – from the stage, in small groups, or live online - to bring out their brilliance and genius.
“Helpsmen” #3 and #4
Steve Plummer (L) and Colin Cooper (R)
If you need cutting edge systems to make your business shine (and bring back the balance) Colin is THE go-to person. An entrepreneur of 20+ years, he’s consulted in 23 countries across more than 100 industries. A master of the online world, he brings an exceptional ability to conceive, plan and execute campaigns that deliver BIG $$$ results, fast.